Categories

1. Retailers

• restaurants
• hotels
• bars and clubs
• grocery outlets
• off licences
• convenience stores
• petrol stations

2. Health Foods

• low calorie foods
• low fat foods
• organic foods
• slimming products
• sweeteners
• energy drinks
• vitamin and mineral supplements
• lowered cholesterol products

3. Dairy Products

• eggs
• butter
• margarine and other spreads
• cheese
• cream and crackers
• milk
• flavoured milk
• milk shakes
• milk desserts
• yoghurts
• ice cream

4. Baking & Sweet Foods

• biscuits and cakes
• bread
• breakfast cereals
• crispbread
• rolls
• flour and other baking products
• desserts
• jam
• honey
• peanut butter etc
• sugars and syrups

5. Savoury Foods

• meat
• fish
• seafood
• pasta
• pizza
• rice
• chilled and fresh delicatessen products
• fresh, frozen, canned and dried fruit and vegetables
• mayonnaise
• vinegar and dressing
• oils
• soups and sauces
• baby foods

6. Alcoholic Drinks

• beers
• lager
• cider
• wines and champagnes
• cocktails
• fortified wines
• wine and spirit collers

7. Non-alcoholic Drinks

• coffee
• tea
• drinking chocolate
• malted drinks
• mineral water
• still and carbonated soft drinks
• fruit and vegetable drinks

8. Confectionery And Snacks

• sweet
• savoury bars
• bag snacks (inc. nuts, crisps, dried fruits etc)

9. Pet Foods

10. Sponsorship Idents / Other Sponsorship

11. Environmental

• Green
• Organic

12. Special

13. Photography

• Advergames
• Advertainment
• Ambient media
• Best Use Of Media (including Innovation, Creative Use, Effectiveness, Content or Bravery)
• Brand Identity
• Branded Content
• Charitable Causes
• Collateral & POS
• Direct
• E-Mail
• Experential
• Guerilla Marketing
• Integrated Campaigns
• Logo
• Mobile
• Online Advertising
• Packaging Design
• Photography
• Poster & Outdoor
• Press
• Radio
• Retail Environment
• Rich Media
• Sales Promotion
• Social Media
• TV & Cinema
• Use of Technology including Applications
• Virals
• Websites